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Effective marketing need not consume your entire budget and take up a lot of time. Standard promotional postcard printing is an affordable way of informing current and potential customers of your brand’s latest deals, promos or products. The promotional impact begins when your postcard mailing reaches the homes of consumers. Receiving a promotional postcard can inspire them to check out what you’re announcing and visit your store to take advantage of a sale or event.
When you’re printing postcards to mail to potential customers, choosing the right postcard dimensions matters. Choose wisely, taking into account the amount of information you need to convey and how much your custom postcards will cost to mail.
For flat standard postcards, we offer designs measuring 4 x 6 inches, 4.25 x 6 inches, 5 x 7 inches, 5.5 x 8.5 inches, 6 x 9 inches and 6 x 11 inches. We find that these sizes are the easiest to mail and the best to accommodate the designs our customers want to see on their postcards.
We also offer folded postcards as either half-folds or tri-folds. Half-fold postcard sizes are 8.5 x 6 inches (folds to 4.25 x 6 inches), 10 x 7 (folds to 5 x 7 inches), 11 x 8.5 inches (folds to 5.5 x 8.5 inches), 12 x 9 inches (folds to 6 x 9 inches) and 12 x 11 inches (folds to 6 x 11 inches). Tri-fold postcard sizes are 12.75 x 6 inches (folds to 4.25 x 6 inches), 15 x 7 inches (folds to 5 x 7 inches) and 16.5 x 8.5 inches (folds to 5.5 x 8.5 inches).
It’s crucial to choose dimensions that will make your custom postcards effective. Here are some of our standard postcard sizes that are sure to make an immediate impression:
The thicker card stocks are able to withstand the most potential damage from the mailing process. The 11 pt. card stock is the most popular option, but the 13 pt. and 15 pt. have a more substantial weight.
Click HERE for editable template(s): 23.6" x 72" Banner
Here are some design guidelines to follow: